Google AdWords Interface Changes

A new look and feel to Google AdWords has been rolled out to all accounts globally. Google has kept the basic layout the same with features in their usual locations. Here’s an overview of the changes you can expect to see: (1) Campaign creation simpler and more efficient with the introduction of 'campaign types' that show specific options depending on the type of campaign you create.

With campaign types, the interface is now more suited for your different targeting objectives.

(2) Lighter interface with subtle greens and greys on a white background for a more appealing feel. Moreover, items in the menus and question marks have changed from light blue to light grey, as to not detract from the data.

Old Interface:

New Interface: